Opening of the forum. Opportunities and risks of business development on the DIY & Household market

2018 was very eventful for the DIY&Household sector in Russia. Two players with a worldwide reputation at once left our market. Finnish company Kesko announced the sale of its stores under the brand "K-Rauta", and shortly after the British Kingfisher announced plans for closing the chain Castorama.

Also, the unexpected events of 2018 include the bankruptcy of the Russian plant for the production of power tools "Interskol", which occupied 19% of the Russian market.

However, while some suffered losses and closed their stores, others maintain impressive growth rates.

Leroy Merlin plans to grow to 150 stores in Russia, Kazakhstan and Belarus by 2021 and increase the turnover by 558 billion rubles, and by 2022 to increase the share of the Russian DIY market up to 26%. BTC "Petrovich" the fastest growing player in the market of DIY and cereals the largest domestic retailer of products for construction and repair. For example, in central federal region only its turnover increased by 78% and in general in 201, the company managed to achieve a record in its history: growth by 30.55% (instead of the planned 20%) with revenue of 49.3 billion rubles. Other Russian companies also can boast of impressive results.

  • Two major international DIY chains are leaving Russia. How will this affect the market in 2019?
    What have suppliers and retailers lost and gained in the short term?
  • Two market leaders are growing at a breakneck pace
    How to use this fact in own development strategy?
  • Why do some companies suffer losses, while others show sustainable and steep sales growth? What is the difference between the three international companies, if we discard the size of Leroy Merlin?
  • New stores, new formats, new channels. What are the prospects specifically at hypermarket?
    What is the next generation Leroy Merlin hypermarket?
    How to rebuild own sales concept?
  • What macro trends in consumption we see?
    What’s new on the housing market, country estate and commercial sector?
  • What novelties and how to bring to the market this year?
  • Domestic production of household goods and repairs. What are the trends in quality, cost, manufacturability of production? Is the production base for private labels growing?
30 may, 10:00 – 12:00

Speakers