December 2, 2010, Thursday, first day of the summit

 
9:00 a.m. – 6:00 p.m. Registration of the summit participants
9:00 a.m. – 10:00 a.m. Welcome coffee break, visiting partners show-rooms, networking with colleagues
10:00 a.m. – 10:10 a.m.

Welcome address to the summit participants

  • Anthony Fardon, General Manager, Renaissance Moscow Monarch Centre
10:10 a.m. – 11:40 a.m.

PLENARY SESSION I
Shorts presentations followed by a discussion of presenters and delegates.

The lessons of the Crisis
The most viable business conceptions of the Russian hotel industry.

Questions to discuss:

  • How have priorities in business management changed today? From the view point of multinational chains and Russian companies.
  • What are the key hotel competitiveness and profitability resources today? How to secure a leading position on the market?
  • Mass market – did the upper-end group or niche projects demonstrate the best performance in the crisis? Which models will be most potentially productive tomorrow?
Moderator
  • Alexey Volov, sales and marketing director, InterContinental Moscow Tverskaya Hotel
Speakers
  • Gebhard Rayner, managing director Hyatt Hotels & Resorts Europe, Africa
  • Alexis Delaroff, CEO, Accor Russia-CIS
  • Liudmila Kazanova, vice-president for marketing, sales and business development, Interstate Management Services Inc
  • Gerhard Mitrovits, General Manager, Balchug Kempinski
  • Dmitry Kolesnikov, Chairman, Cronwell Hotels&Resorts
11:40 a.m. – 12:00 p.m. Light lunch, visiting business partners’ showrooms
12:00 p.m. – 1:00 p.m.

PLENARY SESSION II

Market Analysis

  • Occupancy rate and key performance indicators in the capitals and regions. Changes forecast for different categories of hotels.
Speakers
  • Gennadiy Lamshin, President, Russian Hotel Association
  • Stanislav Ivashkevich, deputy development director, hospitality industry, CB Richard Ellis
1:00 p.m. – 2:00 p.m. Lunch
2:00 p.m. – 2:45 p.m.

PLENARY SESSION III
в формате выступлений

Finances
Addressing issues of financial management and cost control in the current market situation.

Questions to discuss:

  • Analysis of the budget items that were subject to adjustments mostly since the beginning of the crisis. Which adjustments were justified and which should be revised?
  • Borrowed funds. Examples of restructuring. New borrowing practices.
Speakers
  • Ekaterina Garanina, CEO, Accord Management Group
  • Alain Bourdin, Executive Vice President, Chief Financial Officer, Korston
2:50 p.m. – 4:10 p.m.

PLENARY SESSION IV
Panel discussions.

A Management Company and Independent Operators.

Questions to discuss:

  • Who won and who lost when coming out of the crisis?
  • What kinds of decisions will owners make regarding transferring properties in trust?
  • Legal aspects of owner and management company relations
Moderator:
  • Elena Lysenkova, CEO, Hospitality In.Comm
Speakers
  • Philippe Brisbois, CEO, IFK Hotel Management
  • Alexander Gendelsman, CEO, AZIMUT Hotels Company
  • Alexey Mousakin, CEO, Cronwell Management Ltd.
  • Dmitry Ivanov, Chairman, Aurora Hospitality Group (Continent Hotels and Resorts®)
  • Gennadiy Ustinov, CEO, VashHotel Management Company
  • Tatiana Usatova, CEO, Turris Management Company
4:10 p.m. – 4:30 p.m. Coffee break, visiting summit partners’ showrooms.
4:30 p.m. – 6.15 p.m.

PLENARY SESSION V

Investors and developers.

Question to discuss:

  • Changes in policies and operational work with investors and developers in the post-crisis market.
  • Strategic approach to property maintenance and construction efficiency. Green Building practices.
  • Practical recommendations by industry experts, technology and equipment providers on cutting down maintenance costs.
Moderator
  • Michael O'Hare, managing director, Horwath HTL Hungary & Russia
  • Guy Eames, CEO, Russian Green-Building Council
Speakers
  • Marina Smirnova, senior vice-president, Jones Lang LaSalle Hotels
  • Nikolay Moroz, head of development&construction, Reso Group of Companies
  • Kirill Pogodaev, market segment manager Office, Retail, Hospitality, Philips Lighting
  • David Owens, Head of Business Development, ARUP Russia & CIS
  • Natalya Galechyan, PR-director, Eco-Union of Saint-Petersburg, head of project «ECO-Hotel»
6:30 p.m. Joint tour of investors, developers and hoteliers to Lotte Hotel Moscow.
 

December 3, 2010, Friday, second day of the summit

 
9:30 a.m. – 10:00 a.m. Morning coffee, visiting summit partners’ showrooms
10:00 a.m. – 11:45 a.m.

PLENARY SESSION VI
In the form of panel discussions.

Marketing and Sales.
Revision of sales channels and marketing in the post-crisis period.

Questions to discuss:

  • How are sales distributed by various channels today? What kind of sales structure will be successful tomorrow according to experts?
  • Global and local hotel booking networks. When collaboration is successful?
  • Modern pricing policies and avoiding dumping.
  • New target audience marketing.
  • Using Internet social networks to support a company brand and working with a guest.
Moderator
  • Mikhail Ushakov, chairman of the committee for co-operation with hospitality organizations, Association of tourism technologies
Speakers
  • Vadim Prasov, executive director, GOST club system
  • Alexey Volov, sales and marketing director, InterContinental Moscow Tverskaya Hotel
  • Natalya Kurbatova, sales and marketing director, Crowne Plaza
  • Ekaterina Garanina, CEO, Accord Management Group
  • Alexey Akindinov, CEO, Hotel Savoy
11:45 a.m. – 12:00 p.m. Coffee break, visiting summit partners’ showrooms.
12:00 p.m. – 1:15 p.m.

PLENARY SESSION VII

High Value Added Services.

Questions to discuss:

  • Additional services sales management – how to sell more?
  • Wellness & Spa, other special services – when the demand is likely to recover? Should we continue investing in their development today?
Moderator
  • Karina Basharova, coach, business trainer
Speakers
  • Sergey Kolesnikov, CEO, GOST Hotel Management
  • Blake Andersen-Buntz, director, NAI Becar Hospitality
  • Zhanna Chernikova, director, Egida-Piter
1:15 p.m. – 2:15 p.m. Lunch
2:15 p.m. – 3:30 p.m.

PLENARY SESSION VIII

New Hotel Forms and their Business Models:
Focus on the mass Market. Hostels and Discounters.

Moderator
  • Anton Matveyev, head of project, Frontdesk.ru
Speakers
  • Philippe Brisbois, CEO, IFK Hotel Management
  • Anton Malkov, CEO, LikeHome Serviced Apartments
  • Liana Vengzhinskas, CEO, Intourion Hotels
  • Mikhail Nouridzhanov, CEO, Napoleon Hostel
  • James Skinner, CEO and owner, Godzillas Hostel
3:30 p.m. – 4:00 p.m. Coffee break, visiting summit partners show-rooms
4:00 p.m. – 5:15 p.m.

Plenary Session IX
In the form of panel discussion.

Personnel and Efficiency Resources.

Questions to discuss:

  • Efficient personnel recruitment, motivation and control systems.
  • Revision of personnel functions in different divisions.
  • Advantages and disadvantages of outsourcing personnel training.
Moderator
  • Alyona Zanegina, business development director, Agency Contact
Speakers
  • Tatiana Bibikova, director for recruitment in hospitality industry, Agency Contact
  • Anaida Ayrapetova, HR director, IFK Hotel Management
  • Ekaterina Finevich, HR director, AZIMUT Hotels Company
  • Ekaterina Balashova, independent expert at hospitality human resources practice
5:15 p.m.

Forum closing. Cocktail.

Excursion at Renaissance Monarch Center

 

 

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