Tikhon Smykov graduated from Bauman Moscow State Technical University in Integrated Systems of Automated Production.
He began his career in 2003 selling software and developing projects of design automation systems.
In 2005, he joined the ECS Group, where he initially promoted Apple professional solutions.
Since 2006, he headed the sales department and in 2007 he moved to the position of commercial director at iPro, a company within the ECS Group.
Since November 2008, he moved to the re:Store Group to the position of Deputy General Director, where he engaged in optimizing the chain structure, its business processes, overseeing procurement and sales, and managing M&A transactions.
Since November 2009, he is Director General of Inventive Retail Group, which unites the branded stores of re:Store chain (Apple Premium Reseller), Samsung, Sony Center, Lego, Nike, kid rocks, Unode50, Street Beat, Rookie, LEAP.